Fashion Designer, Martine Rose Shines At Halftime Show
Martine Rose, born on November 24, 1980, in Croydon, South London, is a British-Jamaican menswear designer renowned for her eponymous label established in 2007. Her designs are deeply influenced by her upbringing amidst British and Jamaican cultures, drawing inspiration from rave, hip-hop, and punk subcultures. Rose’s unique approach to fashion has garnered her a cult following and significant acclaim within the industry.
Throughout her career, Rose has been celebrated for her unconventional presentations, often showcasing her collections in non-traditional venues such as street markets, community climbing gyms, and cul-de-sacs in London. This approach reflects her commitment to authenticity and her desire to connect with the community. Her designs frequently feature exaggerated proportions and a blend of fabrics typically associated with both menswear and womenswear, challenging traditional fashion norms.
In 2015, Rose’s expertise led her to a consulting role with Balenciaga under creative director Demna Gvasalia, further elevating her profile in the fashion world. Her collaborations include projects with brands like Nike, where she infused her distinctive style into classic sportswear, and Clarks, showcasing her versatility and broad appeal.
A testament to her influence and innovative vision, Rose was awarded the British Menswear Designer of the Year at the Fashion Awards in 2023.
In a notable recent collaboration, Martine Rose designed a custom leather varsity jacket for Kendrick Lamar’s performance at the Super Bowl LIX halftime show in New Orleans on February 9, 2025. The cobalt blue jacket, featuring black and white paneling and the word “GLORIA” emblazoned across the chest—a reference to the closing track of Lamar’s 2024 album, “GNX”—was a standout piece that merged high fashion with deep personal symbolism.
Martine Rose’s journey from the vibrant streets of South London to the global fashion stage underscores her unique talent and the profound impact of her heritage on her work. Her designs continue to challenge conventions, offering fresh perspectives in menswear and beyond.
